I Own Lozi : The Dalston Flat
Bright, modern, practical and above all personal - introducing our very first House of Lozi project!
Designed for our wonderful client Cass, a writer and editor who wanted to update her bright and spacious two bedroom flat before moving in, Lozi transformed this flat into a modern and personal home. Nestled on a leafy street in a conservation area near Dalston in East London, this project blends our signature minimal aesthetic with the home's original victorian features, working with some existing fixtures and furnishings to brighten and update the space.
Here Cass discusses her experience designing her home with our founder Soroush. From the first visit to the space through to the small changes she is still continuously making, she shares her own interior design aesthetic and approach to making her house a home.
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You were our very first House of Lozi customer, almost 2 years ago! Why did you choose Lozi to redesign your entire home?
One of the reasons I had bought my flat was because it was a very light and airy space, but the previous owners had a lot of quite clunky wooden fixtures installed. I was impressed with how Lozi's designs were practical but also worked seamlessly in the space so as to contribute to the feeling of airiness and light. I was also really impressed with how Soroush could look at a space and see instinctively what it needed; how he worked with me to interpret my needs and turn that into something beautiful and creative.
The majority of the pieces you have have been designed and made specifically for you, your space and to fit your needs. Talk us through the design process and what was important to you when designing your new home. What personal touches are there that one might not notice at first?
Well it was two years ago! So I don't remember entirely. But once I had bought the flat, Soroush came around and we walked around it together, with me explaining what it was that I needed, and what I thought should go where. In some instances he disagreed with me! And then he explained why why original idea might cause a problem in the space, and suggested a new idea. So really, it was bit like having my own interior designer as well as a creator; he has a unique ability to see energy in spaces, and how to design furniture to compliment that energy, rather than hinder it. So everything is designed to work with the space, not just to be a piece on its own for the sake of its own aesthetic.
The bespoke plywood shelving above your kitchen was featured in The Sunday Times! How did it feel to see your home in a national newspaper?
Really weird! I remember thinking - oh my goodness, I've become one of those people... I never expected for it to be so widely seen. But it's a lovely piece, one of my favourites, so I think it's great that it got national recognition!
Apart from Lozi, do you have a favourite go to place to find pieces for your home? And do you have any great stories behind some of your items?
I tend to like eclectic objects from all over the place. I'm quite decisive when I see something I like. There are some great furniture shops around where I live in Hackney so I pop in there occasionally to see what they've got. I love mixing vintage pieces with modern design. I particularly like 2M Design by Shoreditch Park who have a great selection of Swedish furniture as well as the shops along Chatsworth Road. I got some fantastic vintage school chairs from there.
I also love interesting plants and get quite a few of my strange cacti from Conservatory Archives, right down the road from Lozi. What I enjoy the most is gradually building a space up - it's been two years and I still don't think the house is finished. It might never be.
What is the best piece of interior design advice you have been given, or could give?
It's your house. Make sure you pick things that you love and make you happy. That will translate into a happy space.
And finally - What makes a house a home?
Friends, family, laughter.